4 Use Cases of AI Marketing Analytics to Boost PPC Campaign Performance

There are a lot of moving pieces to PPC campaigns. On the one hand, you need to research for keywords, write content, and stay on top of what competitors are doing. On the other hand, you need to create performance reports for clients, monitor campaigns, and adjust bids constantly. Through this all, it’s easy for […]
7 Creative Ways to Boost Community Engagement with Awards

You want to boost community engagement. How about making it fun and rewarding? Creative award strategies can energize your audience, celebrate achievements, and build lasting connections. From hosting virtual ceremonies to weaving winners’ stories into social media campaigns, there are countless ways to make awards more exciting.And the best part? It doesn’t have to be […]
Leveraging Social Media Analytics to Boost Fundraising Campaigns

Do you want to maximize the impact of your fundraisers? Check out this guide to harnessing the power of analytics. Having a strong social media strategy is one thing. But understanding why it works—or why it doesn’t— is another. Social media analytics software can become an indispensable tool in the process of helping your fundraising […]